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Their teams, Real Madrid and Barcelona, are the two most successful clubs this decade, winning a combined seven Champions League Finals.Both players have robust endorsement portfolios, which generate an estimated $47 million annually for Ronaldo and $27 million for Messi. Lionel Messi has sponsorship deals with several companies, which amount to about $29–32 million a year for him. Nike and Adidas have been fighting for decades for market leadership, translating into ever higher sponsorship deals for global athletes. He is their star and has a line of cleats with them. Hookit measures account promotion type and quality and applies market-driven costs per interaction and platform to deliver a dollar value for each post.Ronaldo posted 263 times in the past year with one of his sponsors promoted. Nike. Un élément qui ne joue pas en faveur du joueur au moment de négocier ses contrats commerciaux.Toutefois, Lionel Messi a certainement obtenu une nette revalorisation de contrat de la part de son partenaire. Barcelona have confirmed a long-term contract extension with American kit manufacturers Nike that will see the Catalan giants make at least 155m euros (£140m) a season from 2018. Argentinian soccer star renews ‘for life’ with Adidas.29-year-old FC Barcelona forward Messi has long been an ambassador for the world’s second largest sportswear brand and his existing deal was worth a reported US$10 million a year. The two drive huge value to their endorsement partners, particularly sports giants Nike and Adidas, via their social media networks. It is unclear whether the new agreement, which was confirmed by Adidas on its social media channels, is a significant increase on that, although estimates suggest it could bring him in line with the Messi’s affiliation with Adidas has played into his perceived ongoing rivalry with Portugal star Ronaldo, who plays for Barcelona’s arch-rivals Real Madrid and in January won his fourth Ballon d’Or award, the prize given to the world’s best soccer player over the preceding 12 months, bringing him within one of Messi’s five. I also spend a lot of my time digging into what athletes earn on and off the field of play. Posted: February 14 2017; By: Adam Nelson August 13 2020. The duo have evenly split the last 10 Player of the Year awards, with the other finishing second in all but one year. He is believed to earn £60million a year thanks to a share in revenue from the Nike Jordan shoe series. Explications… Now, glance down in your mind’s eye and look at a 17-year-old Messi’s feet.The Argentine took his first steps in top-flight football wearing a pair of Nike Air Zoom Total 90 III boots.It was a strange choice, given the Nike Air Zoom Total 90 III were favoured by agricultural centre-backs. They generated 317 million interactions for sponsors like Nike, Gillette and Beats, per Hookit. La nouvelle a été directement officialisée sur la page Facebook de la star argentine. Nothing pleases me more than Santi Cazorla wearing Copa Mundials, or Kylian Mbappe sporting a remake of Ronaldo’s Mercurial Vapors.As for Messi, adidas have been designing boots- specifically the F50 range- for the GOAT’s hooves since 2006.All five Ballon d’Or awards were won thanks to his on-pitch feats laced up in Adi Dassler’s finest. Messi has endorsement deals with Pepsi, Air Europa and Dolce & Gabbana that are worth $8 million a year to him. His biggest sponsor is Adidas. Playing for one of the sport’s most followed teams, Nike were willing to pay out $5.1 million a year to a largely unproven teenager. Une officialisation qui intervient seulement quelques semaines Le montant et la durée du partenariat n’ont pas été précisés lors de l’officialisation. Ronaldo agreed his first deal with sportswear giant Nike in 2003, soon after joining Manchester United. Nike announced a lifetime deal with global soccer icon Cristiano Ronaldo last month. Néanmoins, Adidas a vraisemblablement déboursé moins de 40 M€ par saison pour prolonger l’aventure avec la Pulga. 'The Sun', 'Sun', 'Sun Online' and 'Dream Team' are registered trademarks or trade names of News Group Newspapers Limited. Nike had the foresight to give Messi a contract at 14. The website is published by News Group Newspapers Limited (registered number 679215), being a wholly-owned subsidiary of News Corp UK & Ireland Limited (registered number 81701). But then again, Ronaldinho was sporting the same range (as were Juliano Belletti and Rafael Marquez). Conor McGregor was next at $36 million from 70 promoted posts, which generated 72 million interactions.Hookit measured interactions and video views on Facebook, Instagram and Twitter from the athletes’ personal social media accounts for posts with hashtags, mentions or images in photos/videos of sponsors. Vendredi, en fin de journée, Lionel Messi a ainsi publié un message avec une photo officialisant la poursuite de sa collaboration avec l’équipementier allemand Adidas. If it was good enough for Ronny, who are we to argue?Nike had the foresight to give Messi a contract at 14. Value of Messi’s sponsorship deals Advertisement. Email: kbadenhausen@forbes.com.I cover sports business with rare dips into b-schools, local economies Adidas first began sponsoring Messi in 2006. I also started our biennial B-School rankings; annual features on the Best Places for Business (metros, states and countries); and America's Best Banks. At the 2014 World Cup, Messi was the only adidas athlete to wear a signature boot.However this isn’t about adidas, for Messi wasn’t always Team Three Stripes.Cast your mind back to 16 October 2004, the date on which Messi made his La Liga debut against Espanyol. News Corp is a network of leading companies in the worlds of diversified media, news, education, and information services.Look, I’m fully aware that with all Lionel Messi’s accolades there are more important things to be talking about than his boots.But I’m a boot nerd. Nike and Adidas will be aligned with their biggest stars at the worldI am a senior editor at Forbes and focused mainly on the business of sports and our annual franchise valuations. Neymar: Like Cristiano, the Brazilian's Nike deal features a personalised line of apparel ('Neymar Jr'). 3. In February 2017, the brand took this relationship a step further and signed a lifetime sponsorship deal with the Argentinian footballer. Lyon ink five-year Emirates shirt sponsorship deal.

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